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Categories: Book printing >> Support Center
Main Functions for Typography of Book Printing Jobs
Origin:Image Printing  Data: 4/7/2011  Keywords: main functions for typography,book printing job

There are four main functions for typography of a book printing job. The first one is readability which means that the text should be comfortable to read; Secondly, it is the organization, the structure of the text should be clearly communicated; Third one is navigation which means that the information in the book should be easy to find; Last one is for consistency that the overall effect is to create a unified whole.
The main text of this book is typeset in Scale and is justice; the boxed panels are in Scale Sans A double-page spread from the Rapid reading programmer from Heinemann some examples of typefaces Typefaces popular for blogs and web pages are Georgia and Verdana. Factors that should be taken into account are the fitting of the authors manuscript into the desired extent; the ability of certain typefaces to cope with mathematics or foreign languages, or to ease reading by early or poor-sighted readers; their suitability for reduction if the book is to be reprinted subsequently in a reduced paperback format; and the typefaces available from a supplier. The designer presents one or more designs in the form of mock-ups to the editorial and production staffs for their comments and approval which usually specimen pages are produced. There are a variety of typefaces commonly used in books, ranging from traditional faces, such as Bembo or Garamond, to sans serif fonts (without the finishing strokes at the ends of letters).

Image Printing Packaging Ltd try to be your China best partner book Printers in china .Use book printers from international printing markets like China save up to 30%. Image Printing Packaging Ltd try to be your China best partner offers book printing and packaging printing services.

Typography is the art and technique of arranging type. The arrangement of type involves the selection of typefaces, point size, line length, leading (line spacing), adjusting the spaces between groups of letters (tracking) and adjusting the space between pairs of letters (kerning). Type design is a closely related craft, which some consider distinct and others a part of typography; most typographers do not design typefaces, and some type designers do not consider themselves typographers. Typography traces its origins to the first punches and dies used to make seals and currency in ancient times. The typographical principle, that is the creation of a complete text by reusing identical characters, was first realized in the Phaistos Disc, an enigmatic Minoan print item from Crete, Greece, which dates between 1850 and 1600 BC. It has been put forward that Roman lead pipe inscriptions were created by movable type printing, but this view has been recently dismissed for book printers in China.

Typography is performed by typesetters, compositors, typographers, graphic designers, art directors, comic book artists, graffiti artists, clerical workers, and anyone else who arranges type for a product. Until the Digital Age, typography was a specialized occupation. Digitization opened up typography to new generations of visual designers and lay users. According to David Jury, "Typography is now something everybody does." The essential criterion of type identity was met by medieval print artifacts such as the Latin Pruefening Abbey inscription of 1119 that was created by the same technique as the Phaistos disc. In the northern Italian town of Cividale, there is a Venetian silver retable from ca. 1200, which was printed with individual letter punches. The same printing technique can apparently be found in 10th to 12th century Byzantine staurotheca and lipsanotheca. Individual letter titles where the words are formed by assembling single letter tiles in the desired order were reasonably widespread in medieval Northern Europe. Modern movable type, along with the mechanical printing press, was invented in mid-15th century Europe by the German goldsmith Johannes Gutenberg. His type pieces from a lead-based alloy suited printing purposes so well that the alloy is still used today. Gutenberg developed specialized techniques for casting and combining cheap copies of letterpunches in the vast quantities required to print multiple copies of texts; this technical breakthrough became instrumental for the success of the almost instantly starting Printing Revolution. Typography with movable type was separately invented in 11th-century China. Metal type was first invented in Korea during the Goryeo Dynasty around 1230. Both hand printing systems, however, were only sporadically used and discontinued after the introduction of Western lead type and the color printing press.

 
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