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Categories: Book printing >> Support Center
Case Contribution to Book Printing Jobs
Origin:Image Printing  Data: 4/4/2011  Keywords: certain book printing job

To reach the net profit of contribution in certain book printing job, the printing companies overheads have to be deducted. These are sometimes referred to as indirect costs because they cannot easily be attributed directly to the individual book. The overheads of operating different areas in the company are aggregated and expressed as overall percentages. These percentages are applied to the NSR and then deducted from the NSR. Publishers treat overheads in different ways. In this particular example, someone applies two areas of direct overheads to the title, distribution at 11 per cent of NSR and allocated costs at 37 per cent of NSR.

Distribution includes storage, order fulfillments and shipping costs. The allocated costs or direct overheads cover editorial and marketing. The general or indirect overheads of other parts of the business, such as IT and human resources, are excluded from the estimate. The distribution costs are incurred for as long as the book remains in print. But the allocated costs are set against the first printing only and once again are not carried over to subsequent printings of a book, which may never occur. In reality, much of the staff time devoted to developing and marketing the book occurs in the 12-month period before and around publication.

The contribution line shown here is calculated by deducting the direct overheads from the gross profit. Thus on the first printing, the total overheads work out at 8,798, which when deducted from the gross profit of 10,305, leaves a contribution or net profit of 1,506.

When we get the artworks from customer, we will produce low resolution proofs for checking imposition and content. Image Printing Packaging Limited makes these proofs using HP Designjet 5500 and HP Designjet T770. These proofs should be sent to customer for approval normally, but now in DTP (desktop publishing) working process, more and more customers just require low resolution PDF proofs for approval. After all these proofs approved, we could arrange to create plates for printing. Image Printing Packaging Ltd creates CTP plates using CTP workflow of Screen Plate Rite 8600S and Creo Trendsetter 800II Quantum. In order to provide color matching scale, Image Printing Packaging Ltd creates high resolution proofs for reference using Epson Stylus Pro 9880c, Sometimes the customer requires to approve these proofs before releasing for printing, which is also workable for us. 

 
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As a professional book printing factory in China, Image Printing Packaging Ltd focus on book printing and packaging printing mainly for oversea and domestic customers. We are located in Shenzhen city, the book printing and packaging printing industrial center of China and even worldwide. Please be kindly note we offer a wide range of professional customed printing service with aggressive prices
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