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Categories: Book printing >> Printing Blog
Other Rights Kept for Book Printing Company
Origin:Image Printing  Data: 4/25/2011  Keywords: Book Printing Company

Examples of other rights, kept for book printing company, include condensation (a right sold mainly to Readers Digest), promotional reprint rights (low-cost editions for a mass market), large print, Braille (generally granted for free), and English language paperback licensing rights to export territories. Material may also be licensed for use in course packs or customized textbooks for college courses.

 Selling to US editors is carried out at a distance or personally when they visit the UK en route to the Frankfurt or Bologna Book Fairs, or at such fairs. The London Book Fair has grown in importance. Sometimes, the rights manager attends the annual US book fair, Book Expo, or visits New York to see a number of book printing companies. In the second, the UK book printing company co-prints the UK edition with the US book printing company edition. This is an English language co-edition. The bound copies are sold at a small marked-up price; and the author royalty of say 10 per cent of the UK book printing company net receipts is included in the price paid. There may also be a charge for the digital files of the illustrations. The advance is usually lower than for English rights, and some book printing company work on an advance equivalent to half of the royalty earned on the first print run. Occasionally Agatha Christie books have been translated into over 40 languages and have sold over 2 billion copies worldwide on the Orient Express. The English and foreign language co-printing of children books of few words can coincide. Negotiations with customers on the price paid per copy for the books, the timing of the deals and their combined printing are critical. Co-editions may be combined with TV tie-ins, own-brand titles and sponsorship deals.

Alongside the work of the editor in product development, the contributions from the design and production departments are equally critical. Good design sells hardcover books, whether it is the cover of a novel attracting an impulse buyer in a shop, or the effective use of typography and illustrations in a school textbook. Some publishers, especially in the highly illustrated book and art book markets are actively design-led. Their design standards are used as a marketing and sales tool internationally. Production managers make crucial decisions about quality which affect how a book is perceived in the market. Through effective project management they ensure that work is kept to budget and schedule. The previous boundaries in the design and production process have been broken down so that authors, editors and designers are much more involved in producing the final text. Designers, not typesetters, may produce the final file for the printer. Conversely, the increasing sophistication of the typesetters automated pagination software reduces the need to employ designers to layout illustrated texts which used to be hand crafted by them. At the same time the requirements of digital publishing mean that the file of the printed book can be rendered to several outputs, and there is now an imperative to hold a properly archived version of a book so that it can be published in other formats.

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As a professional book printing factory in China, Image Printing Packaging Ltd focus on book printing and packaging printing mainly for oversea and domestic customers. We are located in Shenzhen city, the book printing and packaging printing industrial center of China and even worldwide. Please be kindly note we offer a wide range of professional customed printing service with aggressive prices
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