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Categories: Book printing >> Printing Blog
Online Sell of Book Printing Company
Origin:Image Printing  Data: 4/23/2011  Keywords: Book Printing Company

As book printing company license and sell their products online either via intermediaries or directly to end-users from their digital warehouses, there is a need for common standard to facilitate electronic copyright management in order to trigger payment systems. For instance, an intermediary may want to print on-demand a publisher title or to customize a product including chapters from a range of book sources, or a researcher may want to follow-up an electronic journal reference in an article from another publisher journal server. The classic digital identifiers are the basis for electronic rights management systems at the macro level. The Association of American Publishers sponsored the concept of a micro-level identifier, the digital object identifier (DOI) which is now promoted by the DOI Foundation. The ideas behind the DOI are that it is a simple or dumb number which can be attached by the publisher to an object, such as a journal abstract, authors name and address, or book chapter, or piece of text or an illustration, whatever the publisher considers could be reusable or tradable. The publisher maintains a continually updated directory, which acts as a routing system where the dumb number is associated with the publishers internet address. The publisher database stores the most accurate information about the DOIs such as the copyright ownership, terms and conditions of sale and prices. The journal publishers were amongst the first publishers to deploy DOIs, though the take-up in other areas has been slow.

For a coil hardcover book printing job, the last problem is packing. It is the potential risk that the coil should press and damage the book. So the packing designer and workers should find an available way to present. The dividers made of EPE foam, heavy stock, paperboard, are usually used to fix this problem. Although this packing will make the costs a little high in an entire book printing job, it is still necessary especially for these books to be transported a long way. Book printing company has long recognized that within book printing field an important influence on sales is the elusive word of mouth (WOM). Sales are generated by personal recommendations from friends, family or booksellers. Sometimes bestsellers can appear from nowhere). Publishers cannot guarantee a buzz around a book, but they are constantly trying to encourage it through obtaining coverage in the media or making sure the book is stocked prominently in bookshops. Today the internet provides opportunities for viral marketing, spreading an idea, a joke, or information around a social network. Text messaging provides another route. Publishers are experimenting with placing content and information on blogs and social networking sites in order to generate attention for titles. 

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As a professional book printing factory in China, Image Printing Packaging Ltd focus on book printing and packaging printing mainly for oversea and domestic customers. We are located in Shenzhen city, the book printing and packaging printing industrial center of China and even worldwide. Please be kindly note we offer a wide range of professional customed printing service with aggressive prices
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