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Categories: Book printing >> Printing Blog
Cover Function to Promote in Book Printing Distribution
Origin:Image Printing  Data: 4/10/2011  Keywords: Book Printing Distribution

In book printing distribution channels, a good cover will encourage the consumer to pick up a book, and the consumer is then five times more likely to buy. Mostly publishers target heavy buyers, who provide the bulk of their sales, and design the covers accordingly. Women are more likely to be heavy buyers of books, purchasing for their children, gifts, or themselves. Purchases can be classified by occasion, when the book will be read and benefits, what the book offers to the reader. Covers can suggest a light read for the beach, an air of mystery, or a mood of passion. In general, hardback novels, which may become collectables, have elegant and restrained jackets, aimed at older groups. Fiction aimed at younger readers may go straight into paperback.

Sometimes a book is issued with two cover designs to capture different market segments. This happened with the Harry Potter books when it was found that they had a crossover adult market. Four designs were produced for Mark Haddons the Curious Incident of the Dog in the Night-Time: adult and children editions in both hardback and paperback. When Bloomsbury first published The Little Friend by Donna Tartt, it appeared with a disturbing image on the cover of a dolls face with a cutout eye. Two years later the book was reissued with a new cover image aimed at a summer reading market.

Searching the web and beyond. remembers your information so you do not have to. You can store and organize your hardcover book printing request. It recommends new sites and favorite old sites specifically for you to visit. With the Toolbar installed, your web browsing history will be saved so you can search through your whole history (and clear items you do not want kept). The small business resource guide is free from the U.S. Internal Revenue Service. It is a CD-ROM with business tax forms, publications, information on business plans, record keeping, financing and retirement plans and tutorials, updates and resource lists.

A Quick Guide to Using Words that Trip You Up by Barbara McNichol. This delightful pamphlet distinguishes between words such as Among & Between, Appear & Seem, Hanged & Hung, Irritate & Aggravate, and many more. If you work with words, you need this guide. In the final decade of the 20th century there was a sharp increase in the market for religious books. The interest in the new millennium may have been one cause of this increase. But the interest continues because of the rising levels of education, fading commitments to tradition, sectarian religion, and a hunger for the spiritual. Although traditional religious titles are still being published and have a vast audience, books that reflect a contemporary search for God or a personal spirituality are taking up more shelf space in American bookstores. Books that reflect religious concerns or quests are constantly appearing on the bestseller lists.

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As a professional book printing factory in China, Image Printing Packaging Ltd focus on book printing and packaging printing mainly for oversea and domestic customers. We are located in Shenzhen city, the book printing and packaging printing industrial center of China and even worldwide. Please be kindly note we offer a wide range of professional customed printing service with aggressive prices
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